In this one, British Ad man Rory Sutherland talks about how, if we want to live in a world with fewer material goods, we are going to have to increase the relative proportion of the intangible or perceived value in relation to its "real" or material value. His idea is that it's much easier (and potentially much better) to change people's perceptions than it is to change their realities.
I love the quotes at the end:
"Poetry is when you make new things familiar and familiar things new."and"We are perishing for want of wonder, not for want of wonders." GK Chesterton
And then his closing statement:
When you learn to place material value on what you've previously discounted for being intangible-- a thing not seen, you'll find out that you're really much wealthier than you could've ever imagined.So true.
Count your blessings! God has given you all that you need. You just need to look at them the right way.
